Will Evans quotes

“If you don't talk to your customers, how will you know how to talk to your customers?”
-- Will Evans

#Design Quotes

“True strategy is about placing bets and making hard choices under conditions of uncertainty, not about assuming plans can remove risk.”
-- Will Evans

#Entrepreneur Quotes #Choices Quotes #Risk Quotes

“Socratic question: all plans? Some? Which ones? How do they do so?”
-- Will Evans

#Entrepreneur Quotes #Plans Quotes #Socratic Quotes

“You exist! Be ambitious!”
-- Will Evans

#Ambitious Quotes

“Design should do the same thing in everyday life that art does when encountered: amaze us, scare us or delight us, but certainly open us to new worlds within our daily existence.”

“Prime Minister Sharon, Prime Minister Abbas, I urge you today to end the designs of those who seek destruction, annihilation and occupation, and I urge you to have the will and the courage to begin to realize our dreams of peace, prosperity and coexistence.”

“Our fates are in the hands of An Almighty God, to whom I can with pleasure confide my own; he can save us, or destroy us; his Councils are fixed and cannot be disappointed, and all his designs will be Accomplished.”

“Further, the same Arguments which explode the Notion of Luck, may, on the other side, be useful in some Cases to establish a due comparison between Chance and Design: We may imagine Chance and Design to be, as it were, in Competition with each other, for the production of some sorts of Events, and many calculate what Probability there is, that those Events should be rather be owing to the one than to the other.”

Source : "The Doctrine of Chances: Or, A Method of Calculating the Probabilities of Events in Play".

“Delete, delete, delete and at the end find the ‘core aspect of the design’”

“As for a picture, if it isn't worth a thousand words, the hell with it.”

“Because it is a national landmark, there is only one way to judge the Kennedy Center - against the established standard of progressive and innovative excellence in architectural design that this country is known and admired for internationally. Unfortunately, the Kennedy Center not only does not achieve this standard of innovative excellence; it also did not seek it. The architect opted for something ambiguously called 'timelessness' and produced meaninglessness. It is to the Washington manner born. Too bad, since there is so much of it.”

“I would like to mention that I have flown the 262 first in May ‘43. At this time, the aircraft was completely secret. I first knew of the existence of this aircraft only early in ‘42 - even in my position. This aircraft didn’t have any priority in design or production.”

“Flow systems have two basic features (properties). There is the current that is flowing (for example, fluid, heat, mass, or information) and the design through which it flows.”

Source : Adrian Bejan, J. Peder Zane (2012). “Design in Nature: How the Constructal Law Governs Evolution in Biology, Physics, Technology, and Social Organization”, p.9, Anchor

“If you remember the shape of your spoon at lunch, it has to be the wrong shape. The spoon and the letter are tools; one to take food from the bowl, the other to take information off the page... When it is a good design, the reader has to feel comfortable because the letter is both banal and beautiful.”

Source : "Design for knife: can cutlery help people with disabilities?" by Justin McGuirk, www.theguardian.com. June 18, 2012.