Renzo Rosso quotes
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“I'm tired of advertising! I'm looking for new solutions that make people laugh and amuse. Italian creativity is too narrow, it still hasn't overcome the dichotomy limits between heaven and hell.”
-- Renzo Rosso -
“Diesel pioneered the idea of luxury denim, and we still drive this market. But it encompasses more: the consumers love the brand, the lifestyle, the mentality of Diesel.”
-- Renzo RossoSource : "Renzo Rosso: No Stopping His Engine". Interview with Colleen Nika, www.interviewmagazine.com. February 17, 2009.
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“Everything can draw inspiration: a vintage cloth, a book, a street-when I was in Japan, I was deeply inspired by Japanese pharmacies.”
-- Renzo Rosso -
“I am a rock & roll man, and therefore, a denim man. Musicians of any era - whether it be The Beatles, the Rolling Stones, Rage Against the Machine, or, of course, Madonna - will inspire fashion. And we in turn will inspire them.”
-- Renzo RossoSource : Source: www.interviewmagazine.com
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“Different times call for different attitudes. But I love your generation because you are so creative and innovative in how you wear things, how you think, how you approach everything.”
-- Renzo RossoSource : Source: www.interviewmagazine.com
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“Consumers fall in love with a brand and it's important for a brand to develop and stretch itself to provide for their consumers. I don't suspect that a customer will walk into a store to buy a pair of jeans and end up buying a sofa, but it's about providing loyal consumers with a choice to create a lifestyle.”
-- Renzo RossoSource : Source: www.wallpaper.com
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“I am continually influenced by the feeling that music culture captured in the late 60s - for my generation, it was a time to rebel, against our parents, against everything.”
-- Renzo RossoSource : Source: www.interviewmagazine.com
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“It's playing with the idea of what musicians wear when they play live, especially focusing on the evolution of what a musician wears when they first start their career, when they are young and wild, to how they dress when they become famous and more polished.”
-- Renzo RossoSource : Source: www.interviewmagazine.com
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“We are combining elements like tuxedos and workwear, for contrast; some looks also are based on 30s-era inspirations.”
-- Renzo RossoSource : Source: www.interviewmagazine.com
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“Creativity comes from applying things you learn in other fields to the field you work in.”
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“I would like just one time to be on the cover of Italian Vogue.”
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Source : Andrea Mitchell (2006). “Talking Back: . . . to Presidents, Dictators, and Assorted Scoundrels”, p.67, Penguin
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