Jim Sterne quotes
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“Web analytics is a fire extinguisher. Your website is on fire and you're burning cash.”
-- Jim Sterne -
“People don't want the raw data, but instead want marketers to decipher the tech speak for them and present the valuable insights.”
-- Jim Sterne -
“We have a long way to go to understand that web analytics is a thinking man's tool, not a solution unto itself. On the bright side, 73% of those surveyed might still figure out that web analytics can help them drive actionable insights one day.”
-- Jim Sterne -
“Customer relationships are defined by customers.”
-- Jim Sterne#Customer Relationship Quotes #Customers Quotes #Defined Quotes
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Source : A. B. Simpson (1984). “Days of Heaven on Earth: A Daily Devotional to Comfort and Inspire”, Moody Publishers
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“We have reached a strange new place in marketing when tweets become full-page print ads,”
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“I think putting labels on people is just an easy way of marketing something you don't understand.”
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“The most powerful concept in marketing is owning a word in the prospects mind.”
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“Measurement is like laundry. It piles up the longer you wait to do it.”
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