Herb Lubalin quotes
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“You can do a good ad without good typography, but you can't do a great ad without good typography.”
-- Herb Lubalin -
“Sometimes you sacrifice legibility to increase impact.”
-- Herb Lubalin -
“Typography can be as exciting as illustration and photography.”
-- Herb Lubalin -
“The better people communicate, the greater will be the need for better typography-expressive typography.”
-- Herb Lubalin -
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“I don't think that success is the premise to what is good or bad.”
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“You can do a good ad without good typography, but you can't do a great ad without good typography.”
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“Ad astra per aspera. Translated: "to the stars through difficulties".”
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“Ten bajillion product ads notwithstanding, your looks are another thing that's basically genetic.”
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