Simon Sinek Quotes:
Ocupation: Author
Life: b. October 9, 1973
Birthday: October 9
The concept of why is already in the vernacular. It is now a noun. "That company doesn't know their why." "They need to learn their why." "That politician needs to understand his why." We talk about it as a noun. That never existed prior to 2009. That never existed prior to 2006 when I first started articulating it. This is the most amazing thing to me. It has now become a concept. It's part of the way we think about businesses and transactions and decisions.
source: Source: advisor.tv
topic: Thinking, Decision, Needs, Vernacular, Articulating
