Lou Gerstner Quotes:
Ocupation: Jr.
Life: b. March 1, 1942
Birthday: March 1
You can’t mandate [cultural change], can’t engineer it. What you can do is create the conditions for transformation. You can provide incentives. You can define the marketplace realities and goals. But then you have to trust. In fact, in the end, management doesn’t change culture. Management invites the workforce itself to change the culture.
topic: Reality, Goal, Culture, Workforce, Cultural Change
