Fairfax M. Cone quotes
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“Good advertising is written from one person to another. When it is aimed at millions it rarely moves anyone.”
-- Fairfax M. Cone -
“Our job if I can see straight and hear clearly and understand ~ is to make advertising and run advertising that is seen and read and heard ~ and remembered ~ for its reasonable and compelling truth.”
-- Fairfax M. Cone -
“Somebody finally has to get out an ad, often after hours. Somebody has to stare at a blank piece of paper. Probably nothing was ever more bleak. This is probably the very height of lonesomeness. He is one person and he is alone”
-- Fairfax M. Cone -
“Advertising is what you do when you can't go see somebody. That's all it is.”
-- Fairfax M. Cone -
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“A desirable advertisement will be reasonable, but never dull ... original, but never self-conscious ... imaginative, but never misleading.”
-- Fairfax M. Cone
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“Prayer is the mighty engine that is to move the missionary work.”
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“News is what somebody somewhere wants to suppress; all the rest is advertising.”
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“The power of publicity is more important than advertising.”
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“When you advise any person you should be guided by the fear of God.”
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“Every person has a revolution beating within his or her chest”
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“Yoga carves you into a different person - and that is satisfying physically.”
Source : "Yoga for Men: Adam Levine, Rocker Yogi". Interview with Dana Meltzer Zepeda, www.womenshealthmag.com. June 24, 2008.
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