Ocupation: Author
Life: b. July 10, 1960
Birthday: July 10
That's why there's lots and lots of kinds of hot sauces, and not so many kinds of mustard. Not because it's hard to make interesting mustard - you could make interesting mustard - but people don't, because no one's obsessed with it, and thus no one tells their friends.
source: "How to get your ideas to spread". TED Talk, www.ted.com. February, 2003.
topic: Interesting, People, Hot Sauce